Dawn Patrol Branding and Packaging

In an effort to build community around our black diamond stores, the creative and retail teams joined forces to bring you Dawn Patrol Coffee. Ethically sourced from Park City Utah, our roasts pay homage to our mountain heritage, and the Dawn Patrol lifestyle we strive to embody. Plus, it’s damn good coffee. Designed for Black Diamond Equipment in Salt Lake City, Utah. Branding, Creative Direction and Copy Writing by Jakob Tew